The Lantern is a specialist branding and market research based consultancy aimed at helping companies digest meaningful trends.
We were founded with a belief that research can be conducted with big agency quality at small agency prices.
Founded by George Davidson, an experienced Global and Europe-wide strategy, insights, and analytics leader. George has taken his passion for actionable insights to Netflix, McDonald's, First Direct, Greene King and InterContinental Hotels Group. He has over 25 years of research and insights experience and has worked both agency and client side, hence truly understanding the challenges of being a client and tailors his service appropriately.
At The Lantern we pride ourselves on big agency quality market research-based consulting at boutique agency pricing. We have worked with a wide range of agencies, services and freelancers.
This allows us to build up a bespoke team for each project that best suits your needs and the needs of your project.
Our philosophy
At The Lantern we believe in the power of high quality and professional research conducted to transform your business. We love market research and have years of experience in conducting research for great companies.
We believe complex approaches need to be communicated simply and clearly with genuinely actionable insights. We know you are busy, juggling multiple projects and stakeholders and don’t have time for overly complex debriefs and results. Findings and actions are communicated simply and clearly.
Great brands we’ve worked with…
